From a manicure master to a real celebrity: Nastya Ivleeva's path to fame

TV presenter and blogger Nastya Ivleeva is the idol of many girls today. And this is not surprising, because she managed to break into the world of show business completely alone and become a real star.

Probably everyone has heard about a sexy blonde with scarlet lips and freckles on her face. But not many people know about how Nastya looked before. This is what we want to dedicate our material to, watch and enjoy.

8 years ago, Anastasia Ivleeva, now a well-known Internet blogger, worked as a manicure master in the town of Koltushi, Leningrad region, and barely made ends meet. In an interview with Yuri Dudu, the girl admitted that she often denied herself lunch, because there was simply no money for it. She dressed, of course, very modestly, she could only dream of branded things.

Then Nastya was still dark

At that time, Ivleeva could not even imagine that she would soon turn into a real star. The beauty's plans were to become a masseuse and earn money to open her own clinic.

Oh, this package!

Everything changed when Ivleeva moved to St. Petersburg and got a job as a hostess at the prestigious Laque nightclub (now closed). Nastya's salary was about 100 thousand rubles a month, which at that time was almost a fabulous sum. Especially for a girl who was born in the village and has never seen such a lot of money in her life.

But Nastya understood: this is not the limit. Soon she returned to the idea of starting her own business. This time she decided to open a shoe stall, and one of the regular visitors of the club helped her to realize this idea. In an interview with Dudya Ivleeva said that the man gave her 1 million rubles in debt and did not even ask for anything in return.

Of course, this million could be invested in some profitable business, but, as the blogger admitted, she simply squandered it on her "wishlist", after which she moved to Moscow in 2015.

Ivleeva and Borodin

She was helped to find a job in the capital by a good friend, and in the future by her lover, the lead singer of the Chelsea group Arseniy Borodin. He also gave the girl the idea to record a humorous video. This is how Nastya's first vine appeared, in which she sits in a cafe and drinks from two tubes from a huge glass at once. The users liked the video very much, so they started actively signing Ivleeva in social networks.

Two weeks later, the girl realized that she wanted to continue developing in this direction. Nastya quit the car dealership where she was working at that time and entered the Ostankino television school.

In parallel with her studies, she continued to shoot all sorts of humorous videos and posted them to her Instagram page. Soon her audience grew to several thousand subscribers, and Nastya was noticed by the first advertisers. Then she was asked to tell her account about the dating site Badoo. Ivleeva accepted the offer and thanks to this earned 15 thousand rubles.

In September of the same year Badoo organized a press tour to London for popular bloggers of the Runet - Ivleeva was one of them. When she returned, she was expected to play one of the hosts of the reality show "Everything is Possible", which she hosted together with Stas Davydov and Eldar Jarakhov.

Although the show did not become popular enough, Ivleeva's fame on the Internet grew rapidly. At that time, more than a million people had already subscribed to her Instagram profile.

A frame from the first issue of "Heads and Tails: Reboot. Hong Kong"

At the same time, Anastasia regularly went to various auditions, including the project "Revizorro". Each time she received refusals and had almost lost hope of ever getting on television, when suddenly the producers of "Heads and Tails" called her and offered her the role of a TV presenter. What happened after that, you know yourself: in 2017, the number of Ivleeva's Instagram followers grew to 5 million, and the girl herself began to be recognized on the streets and asked for autographs from her. By the way, then the cost of one advertising placement on her page reached 450 thousand rubles against 15 thousand, which were at the very beginning.

Around that time, as Ivleeva herself tells, an entrepreneurial streak awoke in her. The blogger thought about launching her own project, thanks to which the first series of Agentshow was released on her YouTube channel in 2018. Shooting one episode of the show cost her about 2 million rubles. Nastya understood that she was taking a great risk, but, fortunately, the program quickly found a response in the hearts of the audience.

At the moment, Agentshow 2.0 is being released simultaneously on Nastya's YouTube channel and on the Friday! TV channel. Ivleeva herself is among the top 30 most promising Russians according to Forbes and is considered one of the most popular bloggers on the Runet.

The total audience on her social media pages is 20 million, and once she could only dream of even a thousand subscribers!

Here is such a success story of a simple girl from the Leningrad region. Do you believe that everything can be achieved if you really want to?